GA4 Migration | Don’t Miss The July 2023 Deadline
If you’ve ever used Google Analytics, you may have seen that big changes are on the horizon. In July 2023, Google are sunsetting Universal Analytics to make way for Google Analytics 4. GA4 has been available for some time now, but this transition means that every property you have must be transferred from UA to […]
Google Business Profile Troubleshooting: Common GBP Issues Explained
Search4Local’s SEO team manage all our clients’ Google Business Profiles. Therefore, we’ve probably encountered the majority of problems that can occur. Although GBPs are excellent tools for local SEO, they are also notoriously sensitive. There are a huge amount of seemingly minor mistakes that can lead to a dreaded suspension. It can then take several […]
ChatGPT: Has AI Improved In The Past 15 Years?
AI generated content is one of the hottest topics of 2023. Discussions around the software’s potential is dominating headlines. Even in mainstream news. To decide if, how and where the digital advertising industry should adopt ChatGPT, we need a thorough understanding of how this technology works and to what effectiveness. To make it clear to […]
