Customer reviews are a part of every business, as getting positive feedback for your products or services are important for building a trustworthy and reliable reputation. Reputation management plays is technically part of search engine optimisation and digital advertising. Whether its traditional word-of-mouth or online reviews, they can greatly influence potential customers and how they see your business. There are a number of platforms where your customers can leave testimonials. They include Facebook and other social media pages as well as your Google My Business listing. In addition to building a reputation, reviews have also become an integral part of SEO and will help your website rank.
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Why Are Customer Reviews So Important?
Reviews heavily influence whether customers will choose to buy your products or use your services. This is why it is important to have them displayed on your website. When we create your new website, we can put your testimonials from a range of platforms all in one place. We can also encourage new customers to leave reviews by linking to your social media pages, Google My Business listing or other websites such as Yell. The more customer reviews you collect, the more likely you are to achieve 5 stars on Google. This rating will ultimately increase clicks to your website and boost sales and enquiries.
Social reviews are also a great way to bring attention to your business as well as continuing to build your online visibility. Furthermore, social media reviews also allow you to directly interact with your customers, as you can reply to reviews and thank them personally. Again, this will only increase the trust in your business. By communicating through social media, you can get an understanding of what your customers want and why they are using your services.